Aveda Pure Abundance Volumizing Shampoo not only provides full-bodied volume but also removes deposits, excess sebum, and product residues. The delicate gel texture transforms into a luxurious foam during shampooing, giving visible volume to fine hair. The gentle formula is also suitable for colour-treated hair.
Scent
The shampoo has the well-known, proprietary pure-fume aroma characteristic of Aveda. This features jasmine, peppermint, palmarosa, and ylang-ylang alongside other pure floral and plant essences.
Benefits
- Provides four times more volume to fine hair*
- Suitable for coloured hair
- Free from silicones, vegan, and Leaping Bunny certified
*When used with Pure Abundance™ Volumizing Shampoo and Conditioning Rinse for fine hair, compared to unwashed hair.
Aveda Pure Abundance Volumizing Shampoo not only provides full-bodied volume but also removes deposits, excess sebum, and product residues. The delicate gel texture transforms into a luxurious foam during shampooing, giving visible volume to fine hair. The gentle formula is also suitable for colour-treated hair.
Scent
The shampoo has the well-known, proprietary pure-fume aroma characteristic of Aveda. This features jasmine, peppermint, palmarosa, and ylang-ylang alongside other pure floral and plant essences.
Benefits
- Provides four times more volume to fine hair*
- Suitable for coloured hair
- Free from silicones, vegan, and Leaping Bunny certified
*When used with Pure Abundance™ Volumizing Shampoo and Conditioning Rinse for fine hair, compared to unwashed hair.






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